Kumho Partners with Volkswagen Group to Provide Tires

Kumho Partners with Volkswagen Group to Provide Tires

Highlights

  • The company will offer original equipment tires for
    the Volkswagen Passat and the Škoda Superb

  • The ECSTA HS52, the model to be supplied, delivers excellent in-vehicle and driving comfort.

Talk about your brand

Kumho Tire will supply its ECSTA HS52 as the original equipment (OE) tire for the Volkswagen Passat and the Škoda Superb. The tire will be offered in the size 215/60
R16.

Belonging to the Volkswagen Group, Volkswagen and Škoda are renowned car manufacturers from Germany and the Czech Republic, respectively. The Volkswagen Passat, a consistently best-selling model, is the world's first mid-sized sedan to sell more than 30 million units. The Superb is Škoda’s flagship sedan, known for its classy design, excellent performance, and diverse convenience-enhancing features, which have made it highly popular in the mid-size luxury car market.

The ECSTA HS52 is suitable for both sedans and sport vehicles as it delivers superb riding comfort and excellent stability for drivers. The robust block pattern on the tread allows the tire to maintain consistent friction when making a contact with the road surface, reducing shock and noise and improving driving comfort.

Earlier this year, the ECSTA HS52 received excellent
scores in summer tire performance tests conducted by the German auto magazines
ADAC Motorwelt and Auto Bild, which are renowned in Europe and around the world. It was ranked third (grade: Good) by ADAC Motorwelt and fourth (grade: Good) by Auto Bild, making it the best performer among all tires from Korean
manufacturers.

 "Volkswagen and Škoda are very popular in the Korean and overseas markets, respectively.
Our supply of OE tires is a recognition of the quality and technological excellence of Kumho models,” said Insoo Kim, head of OE sales division at Kumho Tire. “We will continue to leverage our industry-leading quality and technology to expand our supply of OE tires to premium automakers.”

Kumho has long been offering
tires for Volkswagen vehicles such as the Jetta, Taos, and ID.4. Over the last few years, the company has expanded its clientele by forging strategic partnerships to supply OE tires to global big-name carmakers. Its recent provision of tires for signature electric vehicles from prestigious automakers serves as a testament to its technological prowess and premium brand value.